Our Approach to Sports Content
How does a little company in Minneapolis get the attention of major national sports organizations? Simple. We offer content and a level of service that no one else can match.
So, when the NFL wants a weekly high school football roundup from every state in the country, we say, “No problem.”
When USA Hockey asks us to cover its national championships at numerous age levels in dozens of locations on the same weekend, we say, “ Absolutely.”
When the Major League Baseball Players’ Association asks us to provide a brief biography of every major-league player, we say, “Sure.”
Whether it’s a tournament involving 10-year-olds or the World Series, Red Line offers custom content that can’t be found anywhere else. And we keep it that way; all of our customers retain full ownership of the content we provide, so you won’t find it anywhere else on the Web.
- National network of writers to provide local-level content
- More than 6,000 pieces of content provided last year alone
- Custom editorial content; not syndicated
The name Red Line Editorial is a reference to an old term for editing – "red lining" a document. A few years ago, the name came in handy. At the end of a business meeting with a potential hockey client, the principal in the company put his arm around me and said, "Great company name. You must LOVE hockey!" Well, I may not have named my company after the center line in a hockey rink, but yes, I do love hockey.